Welcome to the Social Media Marketing 101 Course!

Maximising your following…

This eCourse aims to provide you with the knowledge, skills and competence to present you or your business favourably to the public, using social media channels.


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Enrol now

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Location :         Online

Accreditation :  ATHE

Price :               €175

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Online learning

Delivered via our e-learning platform any time any place.

Highly rated

Our business customers come back to us time and again

Accredited course

Fully accredited by Awards for Training and Higher Education (ATHE)

Learn at your pace

Fit your learning around your lifestyle

Quality of learning

Full-time tutors who have attended world-class universities.
Social Media Marketing 101

8 hours of study required (approximately)

7 learning topics

About the course

This eCourse requires approximately 8 hours of study. There are seven learning topics:

  1. Introduction to Marketing
  2. Traditional Marketing Meets Social Media Marketing
  3. Branding Online
  4. An Introduction to Social Media Marketing
  5. Video and Photographs for Your Business
  6. How to Create a Social Media Campaign Made Easy
  7. Social Media Etiquette and Dealing with Negative Comments



Building a following on social media channels improves conversation rates, and the more followers a business has, the higher the trust and credibility of the brand.

Social media marketing is a powerful tool for businesses of all sizes to reach its audience.

Social Media Marketing 101
Social Media Training

Other course information

Who is the course suitable for?

This eCourse is suitable for start-up sole traders with no business support, start-up SMEs wishing to gain more knowledge following initial business support training, or employees who are ambitious and want to use up-skilling to gain position status. You have access to your eCourse 24 hours a day, seven days a week, 365 days a year, making learning work for you, at a pace and time that suits you.


How you are assessed

When you have completed your eCourse, take the on-line assessment to test and validate your new knowledge! Once successful, you will receive an ATHE Endorsed Programme Certificate in Social Media Marketing 101 from South East College of Further Education & Training.


Who develped the course?

The Social Media Marketing 101 eCourse was designed and developed by Kathryn Mason. Kathryn is an accomplished PR and marketing professional, with over 30 years experience, managing the PR and marketing for many high-profile clients.

Read what our clients say

Why South East College?

98% of students agree “Training was relevant to my need” with 66% strongly agreeing
97% of students agree “Training was delivered to a high standard” with 82% strongly agreeing
100% of students agree “Participation/interaction was encouraged” with 77% strongly agreeing
94% of students agree “I can apply the skills/knowledge that i learned” with 68% strongly agreeing
97% of students agree “I would recommend this training to others” with 71% strongly agreeing

Enrol now

Let’s Get Started !

Location :         Online

Accreditation :  ATHE

Price :               €175

Download PDF